All about us
We believe that the best journeys are built on genuine passion, local knowledge and the joy of sharing what we love most. The South-West of France.
Bonjour!
Meet the Sud Ouest Way Team
We are a French team, but between us, we have explored nearly every corner of the world. From the vineyards of North America to the restaurants of Australia, the wine estates of South Africa and the landscapes of Argentina, each of us spent years travelling, working and immersing ourselves in diverse cultures, cuisines and ways of life. Along the way, we discovered something that has never left us: a deep passion for people, for sharing and for the kind of genuine human connection that only travel can create.
Bordeaux brought us together. Not all of us were born here, but every one of us chose to make this city home, and we have never looked back. Over the years, we have explored every corner of the South-West, from the grand châteaux of the Médoc to the hidden family estates of Saint-Émilion, from the golden appellations of Sauternes to the wild Atlantic coast of the Basque Country.
At Sud Ouest Way, we are a team of five. We bring together our different backgrounds, languages and areas of expertise to offer our clients something that no standard tour can replicate, an experience that is deeply personal, genuinely knowledgeable and rooted in a shared love for this extraordinary region.
Our values are simple: people first, always. Sharing, learning and the pure joy of discovering the treasures of the South-West together.
So, are you ready to let us show you the way?”
Experience
15+ years of combined hospitality, winery and travel experience.
Expertise
Crafting exclusive, tailor-made wine and cultural experiences across the South-West.
Languages
Native French, fluent English and conversational Spanish.
Exclusive Private Wine Tours in Bordeaux
Sud Ouest Way was born from a simple belief — that the best way to discover a region is through the eyes of someone who truly knows it. Founded by Guillaume, our team brings over 15 years of combined experience in hospitality, winemaking and travel to every journey. Raised in the South-West of France and passionate about sharing the region’s culture, we craft experiences that go far beyond a standard wine tour. Intimate, expert and genuinely unforgettable
Bespoke & Tailor-Made Wine Experiences
Every Sud Ouest Way experience starts with a conversation. We listen to your interests, your pace and your expectations, then build an itinerary that reflects exactly what you are looking for. Whether you want an in-depth exploration of Bordeaux’s greatest appellations or a relaxed day discovering hidden family estates, we design every detail around you.
Direct Booking Advantage
Booking directly with Sud Ouest Way means working with the people who actually design and lead your experience. No intermediaries, no generic packages, just direct access to our team, faster responses and a journey built entirely around you. It also means better value, with every budget invested directly into the quality of your experience.
Luxury Travel in a Private Mercedes Van
Every Sud Ouest Way journey takes place in the comfort of a premium Mercedes Van. Spacious, private and fully equipped, it accommodates up to 8 guests with ample room for luggage, ensuring a seamless, relaxed and genuinely luxurious travel experience from the very first mile
From bold Médoc reds to golden Sauternes and crisp Pessac-Léognan whites, every tasting with Sud Ouest Way is led by passionate local experts with deep knowledge of the region’s finest estates. Whether you are a seasoned wine lover or simply curious, we create a tasting experience that feels genuinely personal and memorable.
Luxury Group & Corporate Wine Experiences
Sud Ouest Way designs luxury group and corporate wine experiences in Bordeaux that go far beyond a standard team outing. From private Grand Cru tastings and exclusive château visits to curated gastronomic lunches, every detail is handled for you. Whether you are planning a client appreciation day, a team building experience or an executive retreat, we create moments that leave a lasting impression.
Group retreats
Immerse your team in Bordeaux’s world-class wine culture. Private château visits, exclusive tastings and gourmet lunches create the perfect setting for meaningful connections and shared memories.
Client Appreciation Days
Reward your most valued clients with an exclusive Bordeaux wine experience. From private Grand Cru tastings to gastronomic lunches in legendary châteaux, we create moments that strengthen relationships and leave a lasting impression.
Team building
Combine pleasure and performance with a bespoke team building experience in Bordeaux. Wine blending workshops, vineyard walks and shared tastings create genuine connections in an extraordinary setting.
Book your tour now!
Ready to explore Bordeaux’s finest vineyards and hidden châteaux? Contact us today and let Sud Ouest Way design your perfect private wine experience — tailored entirely to you.
Message on WhatsApp
+33 6 50 65 31 05
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@sudouestway
Send us an email
hello@sudouestway.com